Effective marketing is impossible without great content
Content marketing involves creating and sharing of online material such as search-optimized copy, informative blogs, videos and social media posts. This type of marketing does not explicitly promote your brand can stimulate interest in your products or services. Make sure it is a integral part of your marketing plan and process.
Effective Marketing is impossible without good content.
Content marketing should be part of your marketing process:
- Social Media Marketing: Content marketing strategy comes before your social media strategy.
- SEO: Search engines reward businesses that publish high quality, consistent content.
- PR: Successful PR strategies address issues readers care about, not their business.
- PPC: For PPC to work, you need great content behind it.
- Inbound marketing: Content is key to driving inbound traffic and leads.
- Content strategy: Content strategy is part of most content marketing strategies.
Len Feehan has been writing copy and directing product launches for over 30 years. Fortune 500 corporations, small businesses, nonprofits and startups rely on Len’s diverse creative abilities for digital marketing communications support. As a copywriter and B2B marketing strategist, Feehan creates innovative, marketing content that leads to better presence in search results, qualified lead opportunities, lead nurturing and thought leadership.
Feehan’s content marketing approach supports your business strategy and helps reach your sales goals. Len helps make your digital channels work together to generate brand awareness, demand and revenue. Work with Len Feehan and experience how his creativity, digital marketing expertise and 24/7 services can help you succeed.
Content Marketing Institute developed checklist for creating valuable content. Content_Marketing Checklist