January 26, 2014

Create a richer client relationship

Know your prospects lifecycle and nurture it Your potential client’s lifecycle is often a long process made up of many steps. So, make sure you give your visitors, leads and prospects clear next steps at each stage. Create a valuable customer relationship by guiding them at their own pace through the process of research, inquiry, purchase and use. Stages of the decision process: Unaware Prospects: These leads have unique...